Brainwave’s founder, André Llewellyn, is a seasoned marketing leader with a proven track record of innovation. He leverages his deep understanding of technology, culture, and marketing to help businesses unlock the transformative power of generative AI.

Early in his career he built a strong foundation in marketing and advertising at Publicis and WPP agencies, working with Fortune 500 clients like IBM and AT&T prior to getting his MBA. Post-MBA, he honed his brand management skills at Procter & Gamble where he broke ground in real-time marketing helping to shape the CPG industry’s social media strategy during its digital awakening.

Witnessing the power of social media first hand, André then joined the Instagram team at the dawn of the influencer revolution. He led the brand marketing function and spearheaded the launches of culture-defining products like Instagram Stories and Instagram Shopping, defining influencer marketing and utilizing platform technology for award-winning results.

Andre continues to focus on building the future of marketing, following the arc of marketing innovation as it bends toward blockchain and general artificial intelligence. He has been the Chief Marketing Officer for web3 leaders like Hashflow and Candy, championing the future of consumer-brand interaction.

Currently, André has established himself as a leader in generative AI having built front-end consumer applications on top of OpenAI’s GPT, sitting on the advisory board of venture-backed AI startups, as well as actively empowering businesses to leverage generative AI for marketing transformation.